BRAND GUIDE

Below is a sample of brand assets and templates that can be used throughout all material to develop consistency and standards.

LOGO

The Afton Park logo is simple and bold. The monogram incorporates the letter A and P forming an upward arrow shape as well as an abstract tree. The logo is meant to convey positivity, upward momentum and connection between nature and design.

Typeface

Work Sans is san serif typeface with a wide variety of weights and style.
It can be downloaded Google and used universally.

 

Templates

Below you’ll find a suite of templates to help create branded presentations and documents

COLOR

A system of colors has been chosen to communicate our modern approach to design and nature.

PMS 3035
C99/M61/K44/28
#114b5f

Black
C0/M0/Y0/K0
#000000

PMS 7723
C71/M14/Y/58/K0
#64a488